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The Meghan Trainor Apology Tour: Insights on Effective Crisis Communication
Will Armstrong * Armstrong Public Relations * The world of celebrity is a bizarre one, filled with headlines that make us cringe, sigh,...
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Attention Content Creators! Don't Be Afraid to Have a Point of View.
Will Armstrong * Armstrong Public Relations * With so much content out there, it can be hard to stand out. As content creators, we're...
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Slash Customer Acquisition Costs with the Power of Public Relations
Will Armstrong * Armstrong Public Relations * As businesses aim to grow and expand their customer base, the cost of acquiring new...
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The Culture Wars and Anheuser-Busch's Calculated Move
Will Armstrong * Armstrong Public Relations * Marketing has always been about understanding the consumer psyche and creating campaigns...
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Own Your Joy: The Pursuit of Personal Happiness
Will Armstrong * Armstrong Public Relations * As human beings, it’s natural to look for happiness in other people. After all, social...
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Beyond Nutrition: How Your “Diet” Shapes Your Well-Being on a Deeper Level
Will Armstrong * Armstrong Public Relations * When we think of the word "diet," we often think of the food we eat. We focus on proper...
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Prioritizing Your Mental Health Over Everything Else
Will Armstrong * Armstrong Public Relations * In a world where career success and social obligations take center stage, it's easy to...
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“Bite-Sized Nuggets” My Secret Strategy for Writing Killer Copy
Will Armstrong * Armstrong Public Relations * Writing killer copy is no easy feat. But one of the simplest yet most effective tips you...
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Commanding Respect in the World of Public Relations
Will Armstrong * Armstrong Public Relations * Public Relations can be a challenging industry to work in, especially dealing with extreme...
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Secret Interview Hack: Mastering the A, B, C Technique
Will Armstrong * Armstrong Public Relations * For many of my clients, interviews can be nerve-wracking experiences, especially when you...